OK first, I apologize to the Milk people for using a variation on their famous campaign. Secondly, WAIT A MINUTE! Technology?? Even though technology and REALTOR have shared the same sentences since the 80's, it was never good! We'll, most of the time is hasn't been so. Now remember, it wasn't too long ago that we thought the sky was falling and technology would be putting us out of business. Just like the day the fax machine was first delivered to my office in 1988. Though some still pontificate the possibilities of it destroying our existence. I digress....
So here goes....technology can do much good for your business if it is utilized as a tool to make you more productive, efficient and balanced. Now there's a paradigm that should be embraced. Technology can either crowd out things that matter by consuming your time, or it can be harnessed. Question is who has the control? Technology or you??
Here's a tool that I'm completely sold on: Jott. If you've not experienced Jott, you're in for a treat, but the real question with any new technology is how to implement it into your routine to actually make you better at what you do. It is easy with Jott. I've shared this little jewel for over a year now in classes, seminars and with clients. Go to http://www.jott.com/ to find out all you need to know. For the purposes of this post I thought I'd share a few of my favorite uses.
If you've ever known a REALTOR who drives with one knee, drinks their coffee and text messages all at the same time while careening down the highway at 70 miles an hour - then you've probably met my wife. (sorry Dee) And yes, in the interest of full disclosure - I'm guilty too. Jott is so perfect for this scenario. Just call 1-866-JOTT-123. The voice says, "Who do you want to Jott?" You answer, "Agents!" Jott then confirms you said agents....then you hear a beep. Go ahead, don't be shy....send a message to your agents. Something like....."Hello everyone! At tomorrow's sales meeting we'll be sharing with you our new minimum standards program. Plan on being there early as I'm sure we'll have a packed house." Within moments, all of your agents will get a text message and email referring to a message from you. The voice message will be transcribed into text for all your agents to read, and there will even be a link in the message that will allow the agent to hear you in your own voice. Wow....that saved some time. Now, as an aside, I really do think you should talk to them about Minimum Standards at the next meeting. See Carla's earlier post on the subject. If you leave them that exact message through Jott....I promise a full house. Just in case, you might want to have security present at the meeting as well.
But WAIT, there's more! With Jott you can create groups of people like: potential recruits, vendors, agents, sellers, buyers, past clients, friends, family, soccer club, etc. You can now communicate with all of them with one message, or you can send individual messages one-by-one to people in your contact list. Jott also provides with the ability to have departmentalized lists. For instance a to-do list for business, home, assistant, etc. You can Jott yourself reminders to each of those lists for future follow-up. With a headset, traffic and your starbucks in hand -Jott can keep your insurance bills down too! (This statement has not been endorsed or reviewed by the management of Jott or your insurance agent.)
The latest and greatest from the fine folks at Jott is the ability to add "feeds" to your account. So now I can subscribe through "feeds" (think RSS for the bloggers out there) to my favorite information, blogs, websites, news, weather, etc. While I'm driving to the office I can have Jott read me all of the updates that I choose to subscribe to. No more mind-numbing moments in front of the computer reading every one's blogs, updates, twitter, etc. Better yet, if you are a blogger like me, you'll find that you can dictate your entire post to Jott and it will magically appear anywhere you direct it to post to like: facebook, twitter, blogger, wordpress and many more.
Enough said, I think I've proven that this can be a great tool. Give it a try and let me know what you think. Think of all the uses like: recruiting, office announcements, to-do lists, reminders, praising agents, etc. Now go forth and implement....uh, er....Jott!
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